With support from Hyundai, Healthy Seas volunteers were able to remove 76 tonnes of waste from an abandoned fish farm in Ithaca, Greece.

This project is an advertisement feature produced for Hyundai and Healthy Seas to highlight plastic pollution and "ghost gear" (the abandoned, lost, or discarded fishing equipment that remains in the ocean).

Through a hero documentary-style branded film, which focused on the community clean-up efforts in Greece, supporting digital storytelling and social-first content, the campaign showcased the work being done towards transforming fishing nets into automotive materials.